If you happen to be in Barcelona on April 23rd, you’re in for a magical experience. The streets fill up with roses, books, and a festive spirit to celebrate Sant Jordi, the Catalan version of Valentine’s Day. But what is Sant Jordi’s Day? When is Sant Jordi celebrated, and why?
This guide will walk you through the story of Sant Jordi, explain the traditions, and show you how to enjoy the celebration aboard the Barcelona City Tour sightseeing bus.
The legend of Sant Jordi: Why are roses and books given on April 23rd?
The tradition of Sant Jordi in Barcelona, celebrated every year on April 23rd, is a unique fusion of legend, love, and literature. But what is Sant Jordi Day, and why is Sant Jordi celebrated? The story goes back to medieval times: who is Sant Jordi? He was a brave knight who saved a princess from a dragon, and from the dragon’s blood, a rose bush bloomed.
That’s why roses Sant Jordi Barcelona are a beloved symbol of this day. Later, books were added to the tradition to honor the deaths of Shakespeare and Cervantes, turning it into a cultural celebration. Today, couples exchange roses and books instead of chocolates or cards, filling the streets with color and meaning.
Where is Sant Jordi celebrated? All over Catalonia, but especially in Barcelona, where bookstalls, roses, and even a romantic experience create an unforgettable atmosphere.
Later, the tradition of giving books was added to celebrate the deaths of literary giants Shakespeare and Cervantes on the same date. April 23rd is not only Sant Jordi’s Day but also World Book Day. So, why is Sant Jordi celebrated? It’s a day of love, culture, and Catalan pride, where couples exchange books and flowers instead of chocolates or cards.
If you’re wondering when is Sant Jordi Day — it’s celebrated every year on April 23rd across Catalonia, but Barcelona is undoubtedly the heart of the celebration.
Experience Sant Jordi with the Barcelona City Tour Bus
Want to soak up the festive atmosphere without missing a thing? Hop on the Barcelona City Tour and ride through the most iconic areas of the city that come alive on Sant Jordi’s Day. You can always complete your visit by discovering the best viewpoints with panoramic views of Barcelona.
Sagrada Familia and Avenida Gaudí
The area around the Sagrada Familia is one of the liveliest spots on Sant Jordi. Avenida Gaudí is filled with bookstands, flower vendors, and live performances. Onboard the sightseeing bus, you’ll have a perfect panoramic view of the action while enjoying the charm of Gaudí’s masterpiece in the background.
Casa Batlló on Sant Jordi: The most iconic decoration
One of the most Instagrammable places in Barcelona on Sant Jordi is without a doubt Casa Batlló. This architectural gem by Gaudí is beautifully adorned with thousands of red roses cascading down its facade — a visual tribute to the legend of Sant Jordi.
L’Illa Diagonal
Even outside the historic center, places like L’Illa Diagonal celebrate Sant Jordi with pop-up book markets, flower stalls, author signings, and family-friendly activities. If you’re exploring the city on our westbound route, make sure to stop here.
Discover the spirit of Sant Jordi with Barcelona City Tour
Sant Jordi in Barcelona is much more than a tradition — it’s a cultural and emotional experience. If you’re visiting the city in April, don’t miss the chance to enjoy this celebration from a unique perspective.
Discover the most iconic spots beautifully decorated for the occasion with Barcelona City Tour and fall in love with the city like a true local. Book your seat and make April 23rd an unforgettable day!
There are many other Catalan festivities and traditions, such as the giants in Barcelona, that are waiting to be discovered. We’re sure you’ll fall in love with the city, which is why we recommend checking out all the tours and activities in Barcelona by Julià Travel to make the most of your getaway.